SAE CPQ – Ready to work!

Configure, calculate, create quotes and convince customers by visualization – all combined in the SAE product configurator

You need an efficient, secure & easy quotation process?

Using the SAE CPQ you empower your worldwide sales team to quote even the most complex products and systems in an easy and fast way –
with the correct (country specific) prices.

Industry expertise & proven functionalities

We know that different branches of industry have different requirements and therefore need special functionalities. This know-how in combination with our industry expertise in variant management have formed our SAE CPQ. Try it and benefit from this experience. 

Availability & consistent processes

Your sales force has unlimited access – the SAE CPQ is available for web-based as well as offline usage. Our software works 100% consistent and enables a consistent flow of data. We are SAP Silver Partner but also support other ERP systems as well as further applications (CRM, PLM, CAD, DMS & Siemens Teamcenter – in cooperation with BCT AG).

Simple usability & future proof

Support your technical & sales department with intuitive interfaces and proven standard functionalities. We are highly innovative and continuously develop new features. Our CPQ & product configuration software guarantees your success.

Safety & success

Simplify the daily work of your sales team and guarantee accurate and technically feasible quotes in virtually no time – with minimum effort for maximum success. Worldwide global players as well as innovative medium-sized companies trust the SAE CPQ & product configurator.

SAE CPQ – the software for your success

With SAE CPQ, companies can easily step into the digital world, digitalize their entire sales process and automate their quotation process.
We have created a short movie to show you how easily this can be realized with minimum use of resources.

With SAE CPQ, companies fully realise their potential, both nationally and internationally – they perfectly handle new and existing sales channels and convince even highly demanding customers with tailor-made quotations and fast response times. For worldwide sales, the SAE solution provides the entire technical and commercial know-how in digital form – guaranteeing technical feasibility and correct prices.

With SAE CPQ, every sales employee becomes a top salesperson and the technical bill of material is immediately available to production as soon as an order is placed.


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Convince yourself – 

easy and quick Sales digitalization with SAE CPQ

Put your products in the best possible spotlight with our product configurator – intuitively & fast with SAE standard functions!

The SAE CPQ product finder is a key element of the customer centricity philosophy. It enables users to configure products such as machines and systems individually, quickly and easily. Simultaneously, the user gets an attractive offer including correct prices. The technical feasibility is always guaranteed, errors are eliminated, costs are reduced, the quotation period is minimized and the turnover is maximized.
Not only in B2C, but also in B2B the total focus on the customer is ensured by using the finder technology. The SAE CPQ enables companies to easily manage complex product variants, provide them to the sales world in a user friendly and simple form, and at the same time accelerate and optimize internal processes.

You would like to configure in 3D?
And experience the product live?


Click here:
Your customers would like to configure on their own?
No problem with our product finder.
Click here:

Empower sales, excite customers, secure success!

We are a successful software manufacturer for variant management and product configuration. Our software is successfully being used in more than 70 countries worldwide.


Let´s achieve your goals together !



Configure your products easily and correctly – also directly in the digital twin.


Your pricing is highly complex? Our CPQ intelligently manages all prices and considers country-specific challenges.

Sales channels & technology

On premise, web shop, traders & subsidiaries. Sell at anytime and everywhere even when you are offline.

Quote process

Create 100% correct quotes for your products, in shortest time and reduce your internal costs and processing time.

You´d like to have more details?

PDF Download

Click here for a comprehensive overview of SAE CPQ´s features and benefits.


Interactive & Visual product configurator

You would love to have a 3D CPQ which visually convinces your customers and strongly supports your sales team?

Then simply expand the SAE CPQ with the 3D add on.

Boost your sales force to another level and take away pressure from your construction department. Empower your sales team in the consulting process and convince your customers!



Do it yourself

In the development process of our application we paid special attention to the usability – hence the users can manage all necessary settings on their own. Companies can use their already existing CAD data for the digital twin configuration. We strongly believe that our customers should have full control over their processes. Configure interactively in the SAE 3D CPQ – super fast and without any external support.


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Easily ahead:

  • Use your existing CAD data from the technical department
  • Convert these models with the SAE functionality into web-capable data
  • Connect them with just a few clicks to the relationship knowledge
  • Animate your model with standard functionalities just by customizing
  • Make the SAE CPQ available to the worldwide sales with one click
  • Your technical department can import the configured 3D model back into the CAD
  • All steps can be performed by your own staff

Success storys

Fliegl Agrartechnik GmbH

Fliegl Agrartechnik & SAE – Innovation, Passion & Quality

Fliegl Agrartechnik relies on the SAE sales product configurator and by the help of SAE CPQ strongly supports its internal sales team as well as the Fliegl distributors all over the world.

Thanks to the SAE solution all users can quickly and safely configure the complex agricultural machinery.

Industry: Vehicle production
Employees: approx. 350 (Site Mühldorf)
Headquarter: Mühldorf am Inn
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„We have been seeking for a long time to find a system that supports our sales department perfectly in their daily business. The challenge was to find a partner who could guarantee us design freedom as well as practicability and offline availability. SAE’s product configurator provides us with exactly this and therefore is the ideal solution for Fliegl. But it is not only the product that convinces, its also the people behind. Right from the start the cooperation was efficient and pleasant. We already have new project ideas and are looking forward to realizing this together.“

Karl Klemens,

Project Manager, Fliegl Agrartechnik GmbH

Kurtz Ersa Group

Kurtz Ersa & SAE –

an internationally successful & cooperative partnership

Kurtz Ersa implemented the SAE CPQ in 2012 and has been successfully providing the solution to its worldwide sales and Ersa sales partners since then.

The acceptance is still on highest level due the impressive usability and the system consistency and automation of all downstream processes.

Industry: Plant construction
Employees: approx. 1,300 (worldwide)
Headquarter: Wertheim/Kreuzwertheim
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„With the SAE CPQ, all options and machines are available in the consulting process. Even complex quotations, including layout drawings, can be created worldwide and error-free within 30 minutes with SAE CPQ. We are happy that our competitor do NOT have such tools.“

Rainer Krauss,

Executive Vice President, Ersa GmbH


Trumpf & SAE –

a successful partnership for more than 10 years

TRUMPF relies on SAE software applications and uses the innovative SAE CPQ to manage the worldwide sales of its complex and high-class machines and systems.

The focus is on unrestricted system consistency and usability for all users.

Industry: Machine and Plant construction
EmPLOYEES: approx. 14,490
Headquarter: Ditzingen
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“As part of TRUMPF’s digitalization process, SAE’s applications play an important role and cover the requirements of production, product management, worldwide sales employees and internal sales team right through to the end customer.”
SAE has always proven to be a reliable, consultative and highly motivated partner. “

Serap Tekke,

IT Project Leader, TRUMPF GmbH & Co. KG

SAE – Applications for Digitalization

Latest technologies as well as a comprehensive SAE standard functionalities guarantee the sales success of our customers – our  innovative software is far ahead.

We would like to move you forward and promise a fast and successful implementation.



20 years of expertise

With 20 years of expertise in numerous CPQ projects we provide a flawless success story and also a strong know how about industry-specific requirements about the sales of products with many variants.


Successful in more than 70 countries

Our CPQ / product configurator is successfully being used by various customers in more than 70 countries worldwide. 

Industry-optimized variant management & CPQ

With our SAE CPQ you are perfectly prepared to handle continuously increasing customer demands and changes in the market. The SAE CPQ software connects all relevant systems and data into a highly efficient and convincing sales software with maximized usability. The system works 100% autonomously – if required you can also connect subsystems easily. Use relevant and existing data (material, configurations, prices, customers, customizing) from your ERP (e.g. SAP® R/3 & S/4HANA) or other systems like CRM, PLM, CAD,… Just by one click & 100% consistent.

Proven software for various branches of industry:

  • Electronics industry
  • Precision mechanics & Optics
  • Medical technology
  • Commercial & Automotive engineering
  • Machinery and Plant engineering
  • Metal industry
  • Environmental and energy technology
  • Rail vehicle construction
  • Transport & Logistics
  • Railway and rail transport
  • Pharmaceutical industry & Pharmaceutical products
  • Glass, Ceramics & Plastics industry
  • Processing of renewable raw materials

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Give us a call

We are looking forward to your call
+49 (0) 8702 – 9499 40

Get in touch for a consultation. We will be happy to help you with any questions!

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